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[TODO] Gamified campaign widgets for ecommerce and marketing teams

[TODO] Launch interactive games, quizzes, giveaways and reward campaigns that help you collect leads, increase engagement and turn more visitors into customers.

[TODO] 14-day free trial. No credit card required.

[TODO] Preview of the Fanmentum campaign dashboard [TODO] Watch a product demo

[TODO] Trusted by marketing teams at:

  • [TODO] Relay logo
  • [TODO] Stripe logo
  • [TODO] Method logo
  • [TODO] PayPal logo
  • [TODO] Citizens logo
  • [TODO] Sardine logo
  • [TODO] Mercury logo

[TODO] Why gamification works in marketing

[TODO] Most visitors do not want to fill out another form, close another popup or read another generic campaign message.

[TODO] Fanmentum helps turn passive website visits into interactive moments. Instead of asking users to simply subscribe, click or buy, you give them something to play, unlock, discover or complete.

  • [TODO] 122.8K [TODO] Interactions tracked
  • [TODO] 2,044 [TODO] Hours saved
  • [TODO] 42% [TODO] More qualified leads
  • [TODO] 3.4x [TODO] More engagement

  • [TODO] Make campaigns more engaging

    [TODO] Spin wheels, scratchcards, quizzes and reward games give visitors a reason to stop, participate and take action.

  • [TODO] Collect more than an email address

    [TODO] Use quizzes, product finders and reward flows to collect preferences, interests and zero-party data directly from your audience.

  • [TODO] Launch faster and without friction

    [TODO] Choose a game type, customize the experience, generate or upload assets and publish it on your website.

  • [TODO] Improve ecommerce conversion rate

    [TODO] Interactive campaigns can support first-order discounts, cart recovery, seasonal promotions and product recommendations.

  • [TODO] Measure every interaction

    [TODO] Use campaign data to understand what works, export results or connect them with your existing tools.

  • [TODO] Build memorable brand moments

    [TODO] Gamified widgets help brands create small moments of curiosity, reward and participation that are easier to remember than a static popup.

[TODO] What people are saying

  • “[TODO] Campaign setup became much faster. We can launch interactive ideas in days, not weeks.”

    [TODO] Marketing Lead [TODO] Ecommerce Brand

  • “[TODO] Gamified campaigns helped us collect more leads without relying on another standard popup.”

    [TODO] Growth Manager [TODO] DTC Store

  • “[TODO] The biggest value is speed. We can test different campaign mechanics without starting from zero.”

    [TODO] Agency Partner [TODO] Digital Agency

  • “[TODO] Our email capture rate jumped after we swapped a static form for a spin-to-win wheel.”

    [TODO] CRM Manager [TODO] Beauty Retailer

  • “[TODO] We finally have campaign data we can trust and export straight into our CRM.”

    [TODO] Head of Growth [TODO] Subscription Box

  • “[TODO] Clients love how fast we can spin up branded interactive campaigns for every launch.”

    [TODO] Creative Director [TODO] Marketing Agency
[TODO] View all reviews

[TODO] Gamified campaign widgets for ecommerce and marketing teams

[TODO] Games & concepts to use · [TODO] Games & concepts to use · [TODO] 36

[TODO] Fanmentum helps turn passive website visits into interactive moments. Instead of asking users to simply subscribe, click or buy, you give them something to play, unlock, discover or complete.

  • [TODO] Scratch game

  • [TODO] Prize wheel

  • [TODO] Lucky dice

  • [TODO] Mystery box

  • [TODO] Slot machine

  • [TODO] Discount reveal

  • [TODO] Fortune wheel

  • [TODO] Scratch card

  • [TODO] Spin to win

  • [TODO] Coupon rain

  • [TODO] Roll the dice

  • [TODO] Gift hunt

[TODO] Packed with powerful features

[TODO] Everything you need to create, launch and measure gamified marketing campaigns. From game templates and AI-generated assets to targeting, analytics and integrations.

  • [TODO] No-code campaign builder

    [TODO] Create interactive campaign widgets without starting from a blank page. Choose a game type, customize the layout, add your offer and publish it on your website.

    • [TODO] Drag-and-drop setup
    • [TODO] Brand colors and assets
    • [TODO] Mobile-friendly widgets
    • [TODO] Reusable campaign blocks
    [TODO] Fanmentum no-code campaign builder interface

  • [TODO] Effortless integrations

    [TODO] Pre-made integrations with popular platforms and API-s

    [TODO] View all integrations

  • [TODO] Game template library

    [TODO] Start with ready-made mechanics for lead generation, product discovery, giveaways and seasonal ecommerce campaigns.

  • [TODO] AI-generated campaign assets

    [TODO] Generate visual assets, reward cards, game graphics and campaign copy faster or upload your own branded materials.

  • [TODO] Smart targeting and triggers

    [TODO] Show the right campaign to the right visitor based on page, behavior, timing or campaign goal.

  • [TODO] Campaign analytics

    [TODO] Track every play, completion, lead, reward and conversion from one clear dashboard.

    • [TODO] Plays
    • [TODO] Completion rate
    • [TODO] Lead conversion
    • [TODO] Reward redemption
    • [TODO] Top-performing games

  • [TODO] A/B testing and optimization

    [TODO] Test different game types, offers, copy, triggers and visual variants to improve campaign performance over time.

    • [TODO] Offer testing
    • [TODO] Design variants
    • [TODO] Trigger testing
    • [TODO] Conversion goals
    • [TODO] Performance comparison

  • [TODO] Publish campaigns anywhere

    [TODO] Use gamified campaigns on product pages, landing pages, popups, email campaigns, QR codes, events or social traffic flows.

[TODO] And there’s much more and much more in the pipeline

[TODO] View all features

[TODO] Case studies

[TODO] See how interactive campaign widgets can support lead generation, product discovery and ecommerce conversion across different campaign types.

  • [TODO] Ecommerce

    [TODO] First-time visitor reward campaign

    [TODO] Convert new visitors with a branded reward experience that captures emails and unlocks a first-order discount.

    [TODO] Read full case study
    [TODO] Boozt logo [TODO] 2.8x [TODO] Higher interaction rate [TODO] 34% [TODO] More email signups [TODO] 18% [TODO] Reward redemption
  • [TODO] Lead Generation

    [TODO] Seasonal quiz giveaway

    [TODO] A holiday quiz campaign segmented players by taste while they competed for a grand prize — fueling a personalized email flow.

    [TODO] Read full case study
    [TODO] Nordika [TODO] 4.1x [TODO] Time on page [TODO] 27% [TODO] Quiz completion to lead [TODO] 12% [TODO] Conversion uplift
  • [TODO] Ecommerce

    [TODO] Cart-recovery scratch card

    [TODO] Exit-intent scratch cards offered a last-second discount to abandoning shoppers — recovering carts that would have been lost.

    [TODO] Read full case study
    [TODO] Shoply [TODO] 22% [TODO] Carts recovered [TODO] 3.2x [TODO] Coupon usage [TODO] 9% [TODO] Revenue uplift

[TODO] Latest from the blog

[TODO] Ideas, playbooks, and teardown notes on gamified marketing — how top teams turn campaigns into engagement and revenue.

  • [TODO] Playbook

    [TODO] Why gamified popups outperform static ones

    [TODO] We compared thousands of campaigns to see how interaction changes signup rates — and the gap is bigger than you'd think.

    [TODO] Read article
  • [TODO] Strategy

    [TODO] Designing rewards people actually redeem

    [TODO] Discounts, freebies, points — what reward structures drive redemptions without eroding your margin.

    [TODO] Read article
  • [TODO] Guide

    [TODO] From quiz to qualified lead in four questions

    [TODO] How to structure quiz campaigns that segment your audience while they play.

    [TODO] Read article
[TODO] FAQ

[TODO] Questions & Answers

  • [TODO] A gamified campaign widget is an interactive experience — like a prize wheel, scratch card, or quiz — that you embed on your website or store. Visitors play to win rewards, and you collect leads and engagement data in return.

  • [TODO] No. Fanmentum's no-code campaign builder lets you pick a game template, customize the design, set up rewards, and publish with a single embed snippet. Anyone on your marketing team can launch a campaign.